Your goal as a blogger is to provide information that your readers will find useful and to keep your blog updated on a regular basis. There are numerous rules and plans that are essential in creating a blog that will be popular. There are many strategies and techniques available online that will help your blog stand out from all of the rest in your genre. One of the easiest to learn is to always use main keywords in you URL.
One of the great things about having a blog is having the ability to focus on different keywords using posts. A great program to use is WordPress which allows the blogger to define custom URL's which provides a more focused spotlight on whatever your search engine optimization (or SEO) Keywords happened to be. One important tip is to always have a unique title for your blog, but keeping in mind that the blog title also has a purpose to SEO's.
As you become more comfortable blogging, you should sometimes try to create an article that will overshadow other posts. Try to write about a well received topic that you would think would be well searched online. Creating links to the space next to each post is another strategy that can be used. Keywords can be great for drawing attention to reader. Another great idea to attract visitors to your blog is by simply choosing popular topics and offering a different take on them.
For blogs that already exist, just adding some new information (even if it's just a line or two) can breathe new life into a blog that may have some posts that had not been updated in a while. One strategy that is commonly used is to bundle multiple posts on one subject in a PDF file and basically give it to others free of charge. This is a good way to build a contact list. Your content must be unique only to you, this prevails the appearance of copying someone else's work which could be easy to do as a lot of times you will be writing about things that are already on other websites.
If you're the creative type, you do not want the same content over and over, that can get boring after while. What you can do is: combine Images, videos and text to your post which will keep readers coming back again and again. Always try to compare your blogs with what other bloggers are writing by visiting their sites. You can make your blog popular by learning all of the techniques and strategy available and leveraging that knowledge into social media.