How Search Engine Optimization (SEO) Is Like Investing
Hey everybody, my name is Alex Rogers and I’m a content strategist with Valorous Circle. Today, I’m here at A&S Outdoor Solutions and Happy Michigan, excited to talk to you about why SEO, search engine optimization, is like investing. Now when it comes to investing, it really breaks down into two camps. You have short term and you have long term. A short term investor would be something like a day trader, who is looking to make multiple moves throughout the day and just make a quick buck. But then kind of repeat that process over and over again. As opposed to a long-term investor who’s really looking for a long term type trend where they can put their money in, and invest without the intention of selling anytime soon. Now, this isn’t an investment lesson, but I want to talk to you about it to represent the best way to get a high return on your investment with SEO. When it comes to SEO, you don’t want to approach it from a day trader mindset. If a keyword you’ve chosen to optimize for doesn’t see a super increase in traffic overnight, don’t give up right away. If you want to get permanent, exponential type growth, you have to approach it with the long term in mind. As you continue to optimize for your target keywords and not switch them all the time, Google will see you as more of an authority and this will provide you with your best return on your investment. Thank you and I’ll see you next time.
Video produced by Valorous Circle LLC, a Grand Rapids, MI based online marketing firm focusing on website design and website development and specializing in responsive websites based on WordPress and Joomla! the leading open source content management systems.
Valorous Circle provides websites, social media, online marketing and reputation management to business and nonprofit clients in Grand Rapids, the Midwest, and clients throughout North America.
We also provide website design, website development, social media, online marketing and reputation management services to clients from Pennsylvania to Washington.
Valorous Circle LLC
2922 Fuller Ave NE – Suite 103
Grand Rapids, MI 49505