Gender and Social Media

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In his video I take a look at research done on the differences in the ways men use social networking sites compared to the ways women use social networking sites (specifically Facebook in certain cases) .

I look at the ways in which they may or may not CONFORM TO GENDER STEREOTYPES on social networking sites, the differences in LANGUAGE USED on Facebook, and OTHER OBSERVATIONS about the degree of impact that Facebook and other social networking sites have on men and women.


Scholarly sources used:

Agrawal, M., Dziurzynski, L., Eichstaedt, J.C., Kern, M. L., Kosinski, M., Ramones, S. M., … Ugar, L.H. (2013). Personality, Gender, and Age in the Language of Social Media: The Open-Vocabulary Approach. PLoS ONE, 8(9), 1-16.

Eichstaedt, J. C., Kern, M. L., Kosinki, M., Park, G., Schwartz, H. A., Seligman, M. E. P.,… Yaden, D. B. (2016). Women are Warmer but No Less Assertive than Men: Gender and Language on Facebook. PLoS ONE Gender and Language, 1-26.

Lougheed, E., & Thompson, S. H. (2012). Frazzled by Facebook? An Exploratory Study of Gender Differences in Social Network Communication Among Undergraduate Men and Women. College Student Journal, 46(1), 88-98.

Park, M. J., & Pujazon-Zazik, M.(2010). To Tweet, or Not to Tweet: Gender Differences and Potential Positive and Negative Health Outcomes of Adolescents’ Social Internet Use. American Journal of Men’s Health, 4(1), 77-85.

Zhang, H. (2015). Gender, Personality, and Self Esteem as Predictors of Social Media Presentation. Electronic Theses and Dissertation, 1-70.


CMN 4107


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